iTunes Digital Copy - iTunes Digital copy is the name given to an offering by which customers who buy certain DVDs will receive an iPod-compatible version of the movie on the DVD that they are authorized to copy to their computer and iPod or iPhone.
20th Century Fox was the first studio to adopt the program.
Compatible DVDs automatically copy the iTunes Digital Copy version of the movie into iTunes when the DVD is inserted into a computer and a code is entered.
The offering was designed to sidestep concerns about digital rights management and "ripping" DVDs, and not charging consumers twice for the same movie (a DVD version and an iPod version). Each iTunes Digital Copy compatible DVD can copy the movie to a computer only once.
Participating Studios
20th Century Fox
Lionsgate
Introduced: Jan. 15, 2008
Introduced in conjunction with the iTunes Movie Rental service
